A strong, working website is key to growing your customer base and improving the way you do business.
Did you know?
More than 85% of people check out a company online before they ever reach out. If your site doesn’t impress them, they might never contact you at all.
Here’s what you need to know to make sure your website is doing its job:
Position Your Business Clearly
Your website should quickly show what makes you different from the competition. Make it easy for customers to see why they should choose you.
Focus on Easy Navigation
When designing your site, think like a customer. Can they find what they need quickly and easily? Your website is for your customers — not just for you.
Work with an SEO Expert
Search Engine Optimization (SEO) helps your website get found on Google and other search engines. It’s important to choose the right page titles, headings, and wording throughout your site — and to do it in a way that follows search engine rules.
Use Smart Website Tools
Adding social media links and backlinks (links from other trusted websites) can help your site rank higher in search results. Make sure you’re using keywords and phrases your customers might search for, like your location or the specific services you offer.
Track Your Results with Analytics
Programs like Google Analytics show you how people are finding your site, what pages they visit most, and where they’re located. This information can help you improve your site and attract even more visitors over time.
Is your website doing what it should? Not sure?
Check out our website for services and contact us today!